Hook will also be a mentor on the course, offering advice based on his experiences of co-running notoriously insolvent and drug-plagued Manchester nightclub The Haçienda which gave rise to Hook’s bands and pretty much the entire “Madchester” scene of the 1980s including the Happy Mondays and Stone Roses.
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Speaking of his involvement, Hook tells England’s the Guardian, "I am excited to be involved in a project that's going to offer genuine opportunities to help support the future of the British music industry."
As the Guardian notes, “The Hacienda, which has its story chronicled in Michael Winterbottom's 2002 film 24 Hour Party People (which you should totally see if you haven’t already), was launched as a rainy, northern version of cool New York venues, showcasing artists and bands including Madonna and The Smiths.
“Opening 30 years ago, it became famous for acid and rave music, and in its latter days a byword for drugs and gang violence, before closing in 1997. Hook was a co-owner of the nightspot that was regarded by devotees as the best in the world, and as a thorn in the side of the local police who tried for years to have it shut down.”
In 2009, Hook published a memoir of those crazy days entitled The Hacienda: How Not To Run A Club. He has previously been quoted as saying that it would have been cheaper for New Order to have handed everyone who turned up at the club £10 and turned them away than it was to keep financing the venue.
The university course is being launched in association with Hook's Factory251, the music venue within the former Factory Records office in Manchester.
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