Kramer’s blends, drawn from beans cultivated in Ethiopia, Guatemala and Indonesia (Sumatra), are fancy-pants; that is to say organic and fair trade (and shade-grown, surely?).
“[T]here are at least 15 junctures in the process which are major,” says a statement on the official website. “That’s why our roast classifications are a bit more involved than the typical Medium or Dark… Rockin' & Roastin's roast categorizations were developed through the experience of roasting and learning more about the chemistry of those various junctures.”
As of now, four roasts are available: Ethiopia Yirgachaffe (Dark), Ethiopia Yirgachaffe Decaf (Medium-Dark), Guatemala Huehuetenango (Dark-Medium) and Sumatra Permata Gayo (Dark). Prices range from $12.95 to $13.95 per brick and can be purchased online.
Kramer's exact involvement with the coffee isn't clear but hey, I'm writing about it so I guess the celeb association is good for business.
Rockin' and Roastin' boasts that it’s “music to your lips,” while promising “a taste of the Rockstar life…” as in rock star post-Jack Daniels presumably. Or maybe it explains where Kramer gets all the muscle needed to pound out backbeats for “Walk This Way,” “Sweet Emotion” and “Dude Looks Like a Lady” night after night. Either way, all good.
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